Graphic designer

Loic

Art director

Heurtebis

expertise

As a Graphic Designer and Art Director, I have a passion for building bold brands and striking visual identities.

Branding

Art direction

Print

Digital

Visual identity

selected projects

I craft cohesive, impactful design systems that bring brands to life and connect meaningfully with their audiences.

Art direction, Branding, Visual identity

pyrenees eco-systemes

Art direction, Print

Dyson

Art direction, Rebrand, Visual identity, Web design, E-commerce

Margo & Plum

Art direction, Branding, Visual identity, Print

Sawadee Thaï Kitchen

Hoarding design, Brand guidelines design, Artwork

Deptford Landings

What the people say

Here are some recent testimonials

Savéria Farges
‍Marketing Director Southern Europe, Dyson

It's a real pleasure having Loïc on the team. Highly skilled in Art Direction, Loïc stands out by leading large-scale 360° campaigns — from concept creation through to the production of creative assets — always staying true to the brand’s DNA. His strong expertise in both print and digital is a major asset in the development of these campaigns. Loïc also works closely with the marketing, sales, and communications teams. Thanks to his drive and leadership, he is able to prioritise effectively and ensure deadlines are met, both within the internal hub and when managing external agencies.

Justine Audoyer
‍‍Project manager, Dyson

Loïc is a reliable team member you can count on. I particularly appreciate his attention to detail and strong sense of aesthetics. Even within constraints that can sometimes feel limiting, he always manages to come up with fresh solutions.